A methodology for managing industrial innovation
Arturo Casado is a consultant specialised in innovation management for industrial companies. Through the 5-40® Methodology, he provides organisations of any size with the system, tools and support needed to turn R&D&I into tangible, sustainable results.
The 5-40® Methodology: a structured process of 5 phases and 40 tasks
The 5-40® Methodology is a proprietary innovation management system built on decades of experience directing R&D&I projects in industrial settings. It establishes a clear, replicable and measurable process that allows any industrial organisation to manage its innovation projects with rigour — from identifying opportunities through to market launch.
Without a defined process, innovation in an industrial company does not deliver results
Most industrial organisations approach innovation without a structured methodology.
The outcome is always the same: projects that stall, resources misallocated, R&D&I portfolios with no prioritisation criteria, and a low project success rate. The absence of a defined innovation process carries a real cost in time, investment and competitiveness.
What type of company is the 5-40® Methodology designed for?
The 5-40® Methodology is designed for industrial organisations that need to structure and professionalise their innovation management. It applies equally to large corporate groups with established R&D departments, to growing industrial SMEs, and to technology start-ups seeking to scale their model sustainably.
Large industrial companies
Implementation and audit of the innovation process within complex organisational structures, integrated with existing management systems.
Industrial SMEs
Structuring of the innovation process adapted to available resources and capabilities, with a focus on generating short- and medium-term results.
Technology start-ups
Definition of a scalable innovation management model from the earliest stages of development, oriented towards product validation and access to public and private funding.
Innovation management services
The application of the 5-40® Methodology is delivered through four service lines, adapted to each organisation's level of innovation maturity and specific needs.
Innovation management training
Training programmes for management teams and R&D&I managers on the structured management of innovation in industrial environments.
Innovation management consulting
Implementation of an innovation management system within the organisation through a structured, results-oriented consulting process.
Innovation coaching and mentoring
One-to-one support for executives and R&D&I managers in running their projects and developing their capabilities as innovation leaders.
Interim Management
Temporary leadership of the innovation function for organisations that need to cover a critical position or lead a change process in their R&D&I management model.
Define how your company will manage innovation
Request an initial consultation to review the current state of your innovation process and determine which service best fits your organisation.
The 5-40® Methodology book
Arturo Casado has compiled the foundations, conceptual framework and practical application of the 5-40® Methodology into a reference volume. A work aimed at executives, R&D&I managers and industrial professionals who want a thorough understanding of how to structure the innovation process within their organisation.
Arturo Casado: the track record behind the methodology
Arturo Casado is an innovation management expert with decades of experience directing R&D&I in large industrial groups. Holder of numerous international patents, he has carried out research activity at world-leading institutions, including MIT.
The 5-40® Methodology is the direct result of that track record: a system built on the real practice of industrial innovation management.
Latest publications on industrial innovation
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Request information on the 5-40® Methodology
If you would like to know how the 5-40® Methodology can help improve innovation management in your organisation, please get in touch to receive detailed information on the services available.
For any enquiry related to the 5-40® Methodology or the available services, please use the form below. A response will be provided within 48 hours.